Jason Ferguson
Recent Posts
Contracting is a huge pain - there’s a better way
Contracting stinks. It’s a necessary evil at best, an extreme waste of time at worst. You might prefer kicking the leg of a coffee table with your pinky toe 5 times in a row rather than fill out…
Why Agents Matter: Seniors are frustrated and confused by Medicare, and need your help
According to a recent study from the Kaiser Family Foundation, seniors find the process of choosing a plan to be confusing and frustrating. That process, along with some other factors, makes them…
How many types of seniors are there?
Last week we talked about figuring out who your ideal client is. It’s possible to categorize groups of people into endless “buckets”, but a research group (Esri) recently produced a report using a…
How to Show Clients You Care When it Matters Most
My wife recently gave birth to our daughter very early, at just shy of 28 weeks, and is now in the NICU. This experience has been amazing, scary, overwhelming, exciting, and several other feelings…
Video: How many potential customers are in your county?
Here's a quick way to get a rough estimate You might think that there just aren't enough leads in your area. Using the free Census Explorer website, you can easily find the number of people in your…
Think your older clients aren’t online? Think again!
Here are some ways you can use that fact to your advantage Show me a teenager, and I’ll show you a person with a mobile phone permanently attached to her arm. Show me a 4 year old, and I’ll show you…
