Senior Market Insurance Agent Blog

How to Design a DIY Brochure For Your Insurance Agency Using Canva

November 5, 2020

It's no secret that digital marketing is picking up steam these days, but tried-and-true methods of marketing still work, including brochures! There's something about holding a physical item –.

Marketing Materials for the 2021 Lasso Healthcare MSA

October 2, 2020

Interested in marketing the Lasso Healthcare MSA for 2021? You've come to the right place!

Cover Your Bases: How to Use LinkedIn for Agent Recruiting

August 17, 2020

If you are looking to recruit more agents for your agency, LinkedIn could be a great place to invest some time. LinkedIn is built for business networking, and many business professionals use it to.

No Agent Website? Do This Today

June 22, 2020

Maybe you have a good reason for not having a website for your agency. You don’t have the budget or the time, you don’t know how to get started or who to hire, or you already have so much business.

Insurance Technology: What Modern Insurance Agents Need to Run Their Businesses

February 25, 2020

Insurance technology is evolving rapidly. While captive P&C agents and agencies are accustomed to more advanced tools, the senior insurance market has a little more catching up to do. Specifically.

Planning for the 2020 Open Enrollment Period

September 16, 2019

Back in 2015, we published our first article about planning for AEP – it was called Planning for the Open Enrollment Period. In this short pep talk, I encouraged all of our agents to offer ancillary.

The Independent Agent's Guide to Prospecting at Local Pharmacies

July 15, 2019

I know that manning a station at a local pharmacy can be quite a controversial subject. Many agents report wasting upwards of 20 hours per week for... well, for $0 in sales. What I'm sharing with you.

Insurance Agents: How to Optimize Your LinkedIn Profile Summary

May 20, 2019

If you're an insurance agent and you're not yet on LinkedIn, I'd encourage you to set up a profile. Even though LinkedIn is geared more towards B2B, it's still a huge opportunity for you to present.

10 Questions You Should Ask a Field Marketing Organization (FMO) Before Contracting

September 25, 2018

All insurance agents will need to find a good FMO at some point, but looking around on Google and spying on the insurance forums will only get you so far. So, if you’re searching for a new upline and.

Marketing 101 for Independent Insurance Agents: 17 Ways to Successfully Generate More Leads

August 28, 2018

Finding new leads is often the No. 1 problem for independent agents. When you’re captive, you don’t have all the luxuries of being independent, but you don’t really have to worry about finding your.