Create a Valentine's Day Marketing Campaign for Life Insurance (Free Marketing Resources Included)
Holidays are a great time to tie in a marketing message to your product offering. And life insurance and Valentine's Day are the perfect pair!
How to Use Market Edge to Find Hidden Opportunities In Your Market
CSG's Market Edge tool, free for New Horizons agents, effortlessly provides carrier heat maps, Medicare enrollment data, agent quoting data, and more. Here's everything you need to know about using…
How to Create Professional Insurance Agent Business Cards
Some methods of marketing just don’t die. And having professional business cards is one of them. Here's a quick guide to ensure you create and order professional-looking business cards to promote…
How to Market Medicare Advantage Plans
Marketing Medicare Advantage plans is often intimidating because of the compliance component. The language in your advertising materials needs to be compliant with CMS guidelines. Plus, if you…
How to Design a DIY Brochure For Your Insurance Agency Using Canva
It's no secret that digital marketing is picking up steam these days, but tried-and-true methods of marketing still work, including brochures! There's something about holding a physical item –…
Cover Your Bases: How to Use LinkedIn for Agent Recruiting
If you are looking to recruit more agents for your agency, LinkedIn could be a great place to invest some time. LinkedIn is built for business networking, and many business professionals use it to…
No Agent Website? Do This Today
Maybe you have a good reason for not having a website for your agency. You don’t have the budget or the time, you don’t know how to get started or who to hire, or you already have so much business…
Planning for the 2020 Open Enrollment Period
Back in 2015, we published our first article about planning for AEP – it was called Planning for the Open Enrollment Period. In this short pep talk, I encouraged all of our agents to offer ancillary…
The Independent Agent's Guide to Prospecting at Local Pharmacies
I know that manning a station at a local pharmacy can be quite a controversial subject. Many agents report wasting upwards of 20 hours per week for... well, for $0 in sales. What I'm sharing with you…
Insurance Agents: How to Optimize Your LinkedIn Profile Summary
If you're an insurance agent and you're not yet on LinkedIn, I'd encourage you to set up a profile. Even though LinkedIn is geared more towards B2B, it's still a huge opportunity for you to present…
