Planning for the 2020 Open Enrollment Period

September 16, 2019

Back in 2015, we published our first article about planning for AEP – it was called Planning for the Open Enrollment Period. In this short pep talk, I encouraged all of our agents to offer ancillary…

The Independent Agent's Guide to Prospecting at Local Pharmacies

July 15, 2019

I know that manning a station at a local pharmacy can be quite a controversial subject. Many agents report wasting upwards of 20 hours per week for... well, for $0 in sales. What I'm sharing with you…

Insurance Agents: How to Optimize Your LinkedIn Profile Summary

May 20, 2019

If you're an insurance agent and you're not yet on LinkedIn, I'd encourage you to set up a profile. Even though LinkedIn is geared more towards B2B, it's still a huge opportunity for you to present…

10 Questions You Should Ask a Field Marketing Organization (FMO) Before Contracting

September 25, 2018

All insurance agents will need to find a good FMO at some point, but looking around on Google and spying on the insurance forums will only get you so far. So, if you’re searching for a new upline and…

Marketing 101 for Independent Insurance Agents: 17 Ways to Successfully Generate More Leads

August 28, 2018

Finding new leads is often the No. 1 problem for independent agents. When you’re captive, you don’t have all the luxuries of being independent, but you don’t really have to worry about finding your…

60 Seconds Could Be Costing You Thousands: Why Speed to Lead Is Critical In Insurance Sales

May 14, 2018

The internet is a powerful place for insurance leads.

How to Use Newsjacking to Grow Your Insurance Business

March 13, 2018

Even if you haven’t heard of the official term newsjacking, you probably know what it is, because you’ve seen it.

How Insurance Agents Should Be Marketing to Baby Boomers

February 6, 2018

Marketing can feel like a game. Everyone says one method will work, but it never seems to work for you. That’s because we’re all marketing to different audiences. Different genders, ages, locations,…

How An Agent Has Used Cold Calling to Grow His Insurance Production to $500,000 Per Year

January 30, 2018

💬 Let us know in the comments below – have you found a sales method that works for your business? One of our hardworking agents, who we’ll call Max for the sake of privacy, is a one-of-a-kind agent.…

How Insurance Agents Are Reviving Dead Leads With the 9-Word Email Tactic

January 9, 2018

💬 Are you going to test out the 9-word email? Tell us in the comment section! The 9-word email hack has been a hot topic in marketing for the last couple of years, but it’s been gaining even more…