How to Sell Insurance to Logical Thinkers
💬 Leave a comment at the end: what's your experience with selling to logical thinkers? We all know that person. They need to know every detail about a product, They need to read every review, They…
Calculate How Much You Should Spend on Marketing With One Simple Formula
💬 Be sure to tell us in the comments – how much do you currently spend on marketing, and what have your results been? If you’re interested in spending money on marketing, you’re going to face a big…
Why Insurance Agents Get a Bad Rap – And How You Can Change It
There’s a bad public perception of insurance agents. And it’s (probably) not your fault. But you still have to deal with the consequences. Not so sure about this? I searched “insurance agent” on…
5 Challenges for Small Businesses - and How to Handle Them
Being an independent agent is tough business. You’re the jack of all trades – you’re your own sales team, accounting firm, marketing team… you get the idea. We know it’s hectic being an independent…
How to Set Up Your Agent Website – Even If You Have No Clue What You’re Doing
The world wide web is complicated. I get that. Sure, a website would be nice, but what the heck do I know about HTML and Javascript and CSS and all those other tech-y things?
How to Find Potential Clients on LinkedIn: Q&A with 4 LinkedIn Coaches and Experts
Finding clients and prospecting is one of the hardest parts about being an independent insurance agent. I’m sure you’ve tried just about everything in the book, but have you ever considered…
How to Get All the Benefits From Social Media as a One-Man-Show
Social media. It’s downright awesome. Why?
10 Active Marketers Reveal the Best Ways to Market to the Senior Audience
If you want to consistently bring in new clients, you have to dabble in marketing. It can be tough, especially if you haven’t had any formal education or experience. We’ve brought in 10 active…
What Should Be the #1 Priority of Insurance Agents - Featuring Brent Kelly
I was checking out insurance podcasts on a typically humid Florida afternoon when I came across the Agent Leader Podcast hosted by Brent Kelly. The episodes looked pretty interesting, with subject…
These Sales Stats and Facts Will Change the Way You Sell Insurance
It can be fun to browse through different statistics, especially when they can help you become a better salesperson. But sometimes, the numbers are easily forgotten, and before you know it, you never…