We Studied 50 Websites of Independent Insurance Agents — And Here’s What We Found
Twelve cups of coffee, 570 LinkedIn profiles, and 50 websites later, and it’s here. We studied 50 websites of independent insurance agents, and we found that things are looking a bit gloomy.
Video: How We Got Over 500 Testimonials (Hint: You Can, Too)
There are 2 ways to get a stranger to trust you.
10 Can’t-Miss Advertising Compliance Rules for Life Insurance and Annuity Producers
*This article is for financial professional use only, not for use with the general public.* Compliance can be confusing. There are always layers of regulations that seem to constantly change, and one…
What to Do When Your Marketing Efforts Aren’t Working
When you invest time and money into marketing yourself and your products, it’s fair to expect some results. But what do you do when you feel like your marketing efforts aren’t working?
What an Insurance Consumer Wants From Their Agent When Buying
Guest post by Kelsey Rosauer, AgencyBloc
Don't overlook these easy leads
As an insurance agent, your success depends on getting leads. Without people to present to, you’re out of business. Buying leads can be expensive, and cold-calling and door-knocking can be an…
Do you know your profitable clients from your unprofitable ones?
Guest post by Mike Ivory, AgencyBloc
You probably aren't reaching out to your clients enough
Image courtesy of Kari Kileen Custom Invitations and Stationery
Who are your clients - anyone over 65?
Say you are in the market for a brand new Ford F-150. You walk into one auto dealership, and you see that they have a selection of Fords, Chevys, Dodges, Hondas, a BMW, a Harley, some ATVs &…
How many types of seniors are there?
Last week we talked about figuring out who your ideal client is. It’s possible to categorize groups of people into endless “buckets”, but a research group (Esri) recently produced a report using a…
