---
title: Insurance Marketing Insights for Independent Agents | New Horizons | Jason Ferguson (3)
description: Practical insights to help independent insurance agents generate consistent opportunities, stay compliant, and grow without relying on cold leads. (3)
image: https://blog.newhorizonsmktg.com/hubfs/og-5-2-blog.webp
---

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# Insights for Independent Insurance Agents

 Practical strategies, product updates, and field-tested ideas to help you grow your Medicare and senior market business with confidence.

#### [Independent Agents Internet Security: How to Ensure Your Business Is Safe In light of the recent Google Docs phishing scam, we wanted to talk about something slightly yawn-inducing but extremely important. May 22, 2017](https://blog.newhorizonsmktg.com/internet-security-how-to-ensure-your-business-is-safe)

#### [Sales Tips What new senior market agents should buy instead of leads This may seem obvious, but when you become an insurance agent, prospects aren’t just going to start calling and tracking you down to buy a ... January 31, 2017](https://blog.newhorizonsmktg.com/what-new-senior-market-agents-should-buy-instead-of-leads)

#### [Sales Tips Four Services Medicare Doesn't Cover that Your Clients Need Your job in working with senior clients includes helping them obtain and understand Medicare and Medigap insurance policies. The Medicare ... January 17, 2017](https://blog.newhorizonsmktg.com/four-services-medicare-doesnt-cover-that-your-clients-need)

#### [Sales Tips It's what you do in the dark that puts you in the light Those of you who pay close attention to articles in this newsletter may have noticed that I'm the least likely member of our team to make a ... September 06, 2016](https://blog.newhorizonsmktg.com/its-what-you-do-in-the-dark-that-puts-you-in-the-light)

#### [Sales Tips Packaging Cancer Insurance with a Medicare Supplement In this video, Chase shares his method for cross-selling a Cancer insurance plan with Medicare Supplement insurance. If you're newer to ... August 23, 2016](https://blog.newhorizonsmktg.com/packaging-cancer-insurance-with-a-medicare-supplement)

#### [Sales Tips Insurance Sales Lessons from the Masters This post is excerpted from Ken Smith’s presentation at the 2016 National Medicare Supplement Sales Summit in Kansas City, MO. June 28, 2016](https://blog.newhorizonsmktg.com/insurance-sales-lessons-from-the-masters)

#### [Sales Tips Don't overlook these easy leads As an insurance agent, your success depends on getting leads. Without people to present to, you’re out of business. Buying leads can be ... February 23, 2016](https://blog.newhorizonsmktg.com/dont-overlook-these-easy-leads)

#### [Sales Tips A formula for making more money this year As a general rule, I hate reality TV. Every show feels the same to me, from the way the shows are edited to create artificial drama, to the ... January 06, 2016](https://blog.newhorizonsmktg.com/a-formula-for-making-more-money-this-year)

#### [Videos Video: How to add your info to your client’s phone You want your info saved on your clients’ phones. This is way better than a business card, because they always have their phones with them. ... June 10, 2015](https://blog.newhorizonsmktg.com/video-how-to-add-your-info-to-your-clients-phone)

#### [Videos Video: How to use your phone to scan documents You might find that once in a while when you’re in the field, maybe at a client’s home or office, you need to make a copy of a document, ... March 17, 2015](https://blog.newhorizonsmktg.com/video-how-to-use-your-phone-to-scan-documents)

#### [Sales Tips How to handle a chatterbox client We've all met people who talk and talk, and talk some more. You politely wait for a pause so you can get a word in, but it never comes. ... January 06, 2015](https://blog.newhorizonsmktg.com/how-to-handle-a-chatterbox-client)

#### [Marketing You probably aren't reaching out to your clients enough Image courtesy of Kari Kileen Custom Invitations and Stationery November 21, 2014](https://blog.newhorizonsmktg.com/you-probably-arent-reaching-out-to-your-clients-enough)

#### [Cross-Selling 3 Easy Ways to Cross Sell Med Supp Clients With the Annual Enrollment Period in full swing, agents are working hard, and many of you sell more during this last quarter than you do ... November 07, 2014](https://blog.newhorizonsmktg.com/3-easy-ways-to-cross-sell-med-supp-clients)

#### [Sales Tips Video: How to copy the “Medicare & You” handbook to your phone for quick access The Medicare & You booklet is around 160 pages, so maybe you'd prefer not to keep a thick book with you in the field. If you carry a ... September 23, 2014](https://blog.newhorizonsmktg.com/how-to-copy-medicare-and-you-handbook-to-phone-for-quick-access)

#### [Marketing Who are your clients - anyone over 65? Say you are in the market for a brand new Ford F-150. You walk into one auto dealership, and you see that they have a selection of Fords, ... July 29, 2014](https://blog.newhorizonsmktg.com/who-are-your-clients-anyone-over-65)

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