Rebekah Parr

Rebekah Parr
I’m Rebekah Parr, the Content Director here at New Horizons. If there’s something that needs to be written, I’m the go-to gal for the job! My background is in writing and publishing. I graduated as an Honors Scholar from Illinois State University and hold a BS in English and Creative Writing. My previous career was as the Editor for a nonfiction publishing house, where I edited and proofed hundreds of books and wrote 7 nonfiction books. Today, I help insurance agents in the senior market grow their businesses through marketing materials, training guides, how-to articles, and more.
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Recent Posts

When Clients Ask About Commission: Senior Insurance Agent Discussions

November 19, 2019

People don't typically run around asking you what your salary is, but sometimes, those who live off commission sales – including senior market insurance agents – can be the exception. So many people…

Insurance Agents: How to Optimize Your LinkedIn Profile Summary

May 20, 2019

If you're an insurance agent and you're not yet on LinkedIn, I'd encourage you to set up a profile. Even though LinkedIn is geared more towards B2B, it's still a huge opportunity for you to present…

3 Experienced Agents Give Tips for New Insurance Agents

May 7, 2019

Being an independent insurance agent in the senior market can be very lucrative, which is one of the huge draws for individuals looking to join the industry. However, the failure rate? It's dismal.…

[Case Study] Everything You Need to Know About Selling Your Insurance Business

April 9, 2019

Steve Hughes just turned 72 and has sold insurance for over 45 years. As of 2019, he is officially retired and has sold his book of business to his FMO, New Horizons Insurance Marketing. "You can't…

Why An Agent Started Using the CNA After 33 Years

March 26, 2019

Tim Bennett has been in the insurance business since 1986 and started regularly using the Client Needs Assessment (CNA) in 2019. Before he started using the CNA to uncover needs with his clients, he…

8 Questions to Get Your Clients and Prospects Talking Every Time

October 9, 2018

Whether you’re meeting a prospect for the first time or you’re having your tenth renewal appointment with a loyal client, sometimes the conversation can get stuck.

10 Questions You Should Ask a Field Marketing Organization (FMO) Before Contracting

September 25, 2018

All insurance agents will need to find a good FMO at some point, but looking around on Google and spying on the insurance forums will only get you so far. So, if you’re searching for a new upline and…

One Simple Phrase That Will Help You Close Any Insurance Sale

September 4, 2018

You’re giving a presentation to a brand new client.

Marketing 101 for Independent Insurance Agents: 17 Ways to Successfully Generate More Leads

August 28, 2018

Finding new leads is often the No. 1 problem for independent agents. When you’re captive, you don’t have all the luxuries of being independent, but you don’t really have to worry about finding your…

The Senior Market Insurance Agent’s Guide to Overcoming Objections

July 24, 2018

Agents all over the country are living off of commission sales. If you can’t make the sale because you don’t know how to combat – or avoid – some of the most common objections, that can be bad news…